Morrie's Sparta Ford
 Sales 608-580-8735
Service 608-580-8712
615 S Black River St Sparta, WI 54656
Sales 9:00 AM - 7:00 PM Parts & Service 7:30 AM - 5:00 PM
Open Today !
Sales: 9:00 AM - 7:00 PM
Parts & Service: 7:30 AM - 5:00 PM
All Hours

Shop Pre-Owned Inventory

View Used Inventory

Schedule Service

Schedule Service
Save money on the essentials.
Your experts in Auto Finance.
Get more value for your trade!
Morrie's Sparta Ford Special

25% Off Wheel Alignment
Morrie's Sparta Ford Special

20% Off Accessories

Including Floor Mats, Seat Coverings, and Tech

Morrie's Sparta Ford Special

10% Off Service

New Customers Only For service over $100 $100 max discount.

Morrie's Sparta Ford

Full Synthetic Oil

& Filter Change
$89.95
Morrie's Sparta Ford

Tire Rotation

10% Off

Properly rotated tires can improve tire life, gas mileage, ride comfort and uniform wear. Our Trained Technicians will rotate and inflate all 4 tires.

Morrie's Sparta Ford

Free Alignment Check

FREE Alignment and Suspension Check FREE Fluid Top-Off FREE Vehicle Health Report and Video $99.95 Alignment as needed.

Morrie's Sparta Ford

Filter Change

$79.99

Cabin filter replacement Air filter replacement

Morrie's Sparta Ford

Vehicle Diagnosis

$10 OFF

Lights on your dash? Noise in the Suspension?

Morrie's Sparta Ford

Free Wiper Blade Install

FREE

Purchase anyone of our wiper blades, and our expert team will install for free.

Wild Card

Savings Up To
$100

You SPEND
YOU SAVE
$50-100
$10 Off
$100 - $199
$15 Off
$200 - $299
$20 Off
Ford Dealer Special

Pickup & Delivery

Complimentary

When you need service, let your dealer pick up and return your vehicle. It’s complimentary and available at select locations.

Brake Inspection

Complimentary

Complimentary brake inspection performed by an expert technician.

Ford Dealer Special

Motorcraft® Warranty: Two Year

Unlimited mileage. Includes labor.

Motorcraft parts are covered for a full two years with unlimited mileage. Even limited labor costs are included.

Low Price Tire Guarantee

Why buy tires anywhere else, when your Ford Dealer offers all of this: • 17 major brands • 30-day price guarantee • All makes and models

Lifetime Brake Pad

Guarantee

FORD PARTS WARRANTY

FORD PARTS WARRANTY: TWO YEARS. UNLIMITED MILEAGE. INCLUDES LABOR.* Ford parts are original equipment for Ford, Lincoln and Mercury vehicles and can help restore new-vehicle-like performance and reliability. And they're covered for a full two years with unlimited mileage. Even limited labor costs are included.

Read More
Ask your Service Advisor about how you can earn

FordPass Reward Points!

You can earn FordPass Rewards Points on vehicle service & maintenance then redeem your points for service, parts, and accessories!

Motorcraft® Tested Tough® MAX

$149.95 MSRP or 30,000 Points

With 36-month battery replacement warranty. Join FordPass Rewards today by downloading the FordPass App.

Motorcraft® Tested Tough® PLUS

$119.95 msrp or 24,000 Points

With 24-month battery replacement warranty. Join FordPass Rewards today by downloading the FordPass App.

{{currentIndex+1}} of 19
Morrie's Sparta Ford Sparta WI

Welcome to Morrie's Sparta Ford

Morrie's Sparta Ford: The Premier Ford Dealer Near You

Hello and welcome to Morrie's Sparta Ford in Sparta! We are your premier new and used Ford dealer in Sparta and are all about creating a positive dealership experience for you. Transparancy and convenience are two of our hallmarks and we strive to create an environment that’s welcoming, hassle-free, and professional for all West Salem and Onalaska drivers. What's more, we’re committed to providing the best automotive experience possible at our Ford dealership near La Crosse. This has been our mission since 1991!

New Vehicles for Sale at Our Ford Dealer in Sparta

If you’re searching for your next daily driver, you can count on the vast selection of new Ford vehicles from us, the Ford dealer near you! Our inventory is available in a variety of trims and colors. Whether you're on the hunt for a quality new Ford SUV at Onalaska car dealerships like ours or you're looking specifically for a commuter car that can help you save on gas expenses, we've got the most popular new Ford models in stock for your convenience and easy shopping experience. Take one test drive and we promise you will be impressed.

Should you desire a pre-owned vehicle, we have plenty of options to select from. Find the ideal used car, truck, or SUV for your driving needs and relax knowing it is a top-quality model!

Finance with Your Local Ford Dealer in Sparta

When it comes to auto financing in WI, the experts at our finance department are more than happy to share their expertise in car leases and loans to arrange the best rates and monthly payments possible. Whether you have a question about how much to put down or are looking for guidance on leasing vs. buying, we can help as your new and used Ford dealer in Sparta. What's more, we leverage our relationships with local lenders for your good, ensuring that you have access to affordable car lease and loan rates at all times regardless of your credit! Apply for financing online now and you'll see just what we mean.

Service Your Ford With Us

Our certified Ford service center has the diagnostic equipment and trained technicians necessary to get every repair and maintenance job done right the first time. What’s more, we use only authentic Ford parts to keep your vehicle running as it was intended to run. We also offer express service on many common maintenance tasks, such as tire rotations and oil changes. But for those services that require advance scheduling, we make the process easy by letting you book service online!

Additional helpful services from Morrie's Sparta Ford in Sparta include service and parts financing, a dedicated parts department, and service and parts specials.

Contact or Visit Morrie's Sparta Ford in Sparta Today!

At Morrie's Sparta Ford in Sparta, we’re committed to maintaining a reputation that sets us apart. That means keeping the car buying, selling, and servicing fun, honest, affordable, and informative every step of the way. If you have any questions, don’t hesitate to contact us at our Sparta Ford dealership today. We are your new and used Ford dealers in Sparta and we look forward to streamlining your automotive journey!