2026 Ford Bronco

Starting at $40,495

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Model Highlights

2026 Ford Bronco in Sparta, WI

The 2026 Ford Bronco arrives at Morrie's Sparta Ford ready to reclaim its title as the undisputed king of the off-road. For this model year, the Bronco continues to push boundaries, offering a masterclass in modularity and "Built Wild" capability.

Whether you're planning a weekend at a local trail or simply want a vehicle that can handle a Wisconsin winter with ease, the 2026 Bronco delivers an iconic silhouette paired with modern-day grit. With the return of the Sasquatch package and new heritage-inspired color options, this SUV is as much a fashion statement as it is a tactical tool for the wilderness.

Interior

Inside the 2026 Ford Bronco, functionality meets high-tech sophistication. The cabin is designed to be as tough as the exterior, featuring available marine-grade vinyl seating and washout-capable rubberized flooring with integrated drain plugs—perfect for those days when the trail follows you home.

Technology takes center stage with a standard 12-inch SYNC 4 touchscreen that offers seamless wireless integration for your smartphone. The cockpit is intuitive, with physical knobs for climate control that are easy to use even while wearing gloves, and an available MOLLE strap system on the seatbacks to keep your essential gear secured and within reach.

Exterior

The 2026 Bronco remains a visual powerhouse, characterized by its short overhangs and high ground clearance. The modular design is a standout feature, allowing you to easily remove the doors and roof panels for an immersive open-air experience.

For 2026, Ford has refined the LED signature lighting and added a series of new wheel designs that emphasize its wide, planted stance. With available 35-inch mud-terrain tires and electronic-locking front and rear differentials, the Bronco doesn't just look the part; it possesses the hardware to conquer rocks, mud, and deep snow without breaking a sweat.

Performance

Under the hood, the Bronco offers a trio of potent heartbeats. The standard 2.3-liter EcoBoost engine provides a punchy 300 horsepower, while the available 2.7-liter V6 cranks things up to 330 horsepower for those who demand extra muscle. For the ultimate thrill-seeker, the Bronco Raptor features a 3.0-liter V6 that delivers a staggering 418 horsepower.

Power is routed through a 10-speed automatic transmission or a class-exclusive 7-speed manual for the purists. The legendary G.O.A.T. (Goes Over Any Type of Terrain) Modes allow you to instantly calibrate the 4x4 system, steering, and throttle response to match the surface beneath your tires.

Safety Features

Safety is never an afterthought in the 2026 Bronco, which comes standard with the Ford Co-Pilot360 suite. This includes essential technologies like Pre-Collision Assist with Automatic Emergency Braking and a Blind Spot Information System with Cross-Traffic Alert.

For 2026, the available 360-degree camera system has been enhanced with higher resolution, providing a bird’s-eye view that is invaluable when navigating tight trails or crowded parking lots in Sparta. Additionally, the high-strength steel roll cage and side-curtain airbags ensure that you and your passengers are protected no matter where the adventure leads.

Visit Us in Sparta, WI

The 2026 Ford Bronco is an engineering triumph that bridges the gap between legendary heritage and futuristic capability. It is the ultimate companion for those who refuse to settle for the ordinary. Visit Morrie's Sparta Ford today to experience the unbridled spirit of the Bronco for yourself.

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